Monkey Mindset Coaching
Unique branding and a brand new website presence to support an emerging Holistic Therapist.
The client
We were approached by a life coach who asked for our help with creating meaningful branding that would help them separate their personal and work social media accounts. They asked if we would be able to create some social media posts and event flyers - our answer? Of course we said yes!

The challenge
The client was unsure of the specifics of what they were looking for, and so, after a quick consultation call where we brainstormed lots of options together we honed in on two approaches with allowances for some revision. The result? Monkey Mindset Coaching.
Our approach
Brand Identity and Logo Development
The client wanted a witty brand that people would remember, with inclusion of an animal that we could create some fun social content with. And, seeing as our client is a life coach, we settled on a monkey so we could incorporate some word play on the 'monkey mind'. We started with a fun logo before moving onto the brand board.
Brand Board
After creating the logo, we moved onto a brand board. Our client was concerned about being overwhelmed with in-depth brand guidelines and so, we created a simplified brand board to assist. This brand board would serve as our one-stop shop for guidance using branding going forward.
We chose bold memorable header fonts. And we landed on an accessible colour palette that featured a rich dark blue - the perfect complement to our fun banana yellow! We made sure that our colour palette met colour accessibility requirements which meant it could be used flexibly across all channels.
Social Media and Events Flyers
Once our brand board and logo had the green light we set about creating some social media posts and events flyers so that we could showcase our beautiful client's brand in action!

Small businesses supporting small businesses
We're proud of our work but we're equally proud of all of our amazing clients. We specialise in supporting small Scottish businesses in making a real impact in their industry. Every win for your business is a win for us too and we couldn't be more proud to support you on your journey.